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  <url><loc>https://www.cpgagent.com/</loc><lastmod>2026-05-03</lastmod><changefreq>weekly</changefreq><priority>1.0</priority></url>

  <!-- Advisory services -->
  <url><loc>https://www.cpgagent.com/growth-hacking</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.9</priority></url>
  <url><loc>https://www.cpgagent.com/fractional-cmo</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.9</priority></url>
  <url><loc>https://www.cpgagent.com/ai-strategy-consulting</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.9</priority></url>

  <!-- Platform marketing -->
  <url><loc>https://www.cpgagent.com/platform</loc><lastmod>2026-05-03</lastmod><changefreq>weekly</changefreq><priority>0.9</priority></url>
  <url><loc>https://www.cpgagent.com/personaforge</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.8</priority></url>
  <url><loc>https://www.cpgagent.com/launch-validator</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.8</priority></url>

  <!-- Pricing & conversion -->
  <url><loc>https://www.cpgagent.com/pricing</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.9</priority></url>
  <url><loc>https://www.cpgagent.com/subscribe</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.7</priority></url>
  <url><loc>https://www.cpgagent.com/contact</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.7</priority></url>

  <url><loc>https://www.cpgagent.com/insights</loc><lastmod>2026-05-03</lastmod><changefreq>daily</changefreq><priority>0.9</priority></url>

  <!-- Tool app pages -->
  <url><loc>https://www.cpgagent.com/tools</loc><lastmod>2026-05-03</lastmod><changefreq>weekly</changefreq><priority>0.7</priority></url>
  <url><loc>https://www.cpgagent.com/tools/personaforge</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.6</priority></url>
  <url><loc>https://www.cpgagent.com/tools/launch-validator</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.6</priority></url>
  <url><loc>https://www.cpgagent.com/tools/growth-blueprint</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.6</priority></url>
  <url><loc>https://www.cpgagent.com/tools/media-budget</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.6</priority></url>
  <url><loc>https://www.cpgagent.com/tools/pdp-generator</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.6</priority></url>
  <url><loc>https://www.cpgagent.com/tools/amazon-pdp</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.6</priority></url>
  <url><loc>https://www.cpgagent.com/tools/d2c-conversion</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.6</priority></url>
  <url><loc>https://www.cpgagent.com/tools/shelf-audit</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.6</priority></url>

  <!-- Audience landing -->
  <url><loc>https://www.cpgagent.com/startup</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.6</priority></url>
  <url><loc>https://www.cpgagent.com/challenger</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.6</priority></url>
  <url><loc>https://www.cpgagent.com/established</loc><lastmod>2026-05-03</lastmod><changefreq>monthly</changefreq><priority>0.6</priority></url>

  <!-- Legal -->
  <url><loc>https://www.cpgagent.com/privacy</loc><lastmod>2026-05-03</lastmod><changefreq>yearly</changefreq><priority>0.3</priority></url>
  <url><loc>https://www.cpgagent.com/terms</loc><lastmod>2026-05-03</lastmod><changefreq>yearly</changefreq><priority>0.3</priority></url>

  <!-- Insights articles (generated at build time) -->
  <url><loc>https://www.cpgagent.com/insights/how-to-allocate-your-q3-q4-retail-media-ad-spend</loc><lastmod>2026-08-18</lastmod><changefreq>monthly</changefreq><priority>0.7</priority></url>
  <url><loc>https://www.cpgagent.com/insights/private-label-isnt-your-problem-your-brand-is</loc><lastmod>2026-08-18</lastmod><changefreq>monthly</changefreq><priority>0.7</priority></url>
  <url><loc>https://www.cpgagent.com/insights/the-cpg-launch-framework-that-gets-products-funded</loc><lastmod>2026-08-18</lastmod><changefreq>monthly</changefreq><priority>0.7</priority></url>
  <url><loc>https://www.cpgagent.com/insights/ai-will-buy-your-groceries-your-pdp-isnt-ready</loc><lastmod>2026-08-18</lastmod><changefreq>monthly</changefreq><priority>0.7</priority></url>
  <url><loc>https://www.cpgagent.com/insights/how-to-audit-your-amazon-listing-conversion-rate-in-under-60-seconds</loc><lastmod>2026-08-18</lastmod><changefreq>monthly</changefreq><priority>0.7</priority></url>
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